The enterprise-grade questionnaire, survey and assessment platform the enables organisations to deeply understand their staff, customers and suppliers.

Employee Engagement Surveys

Reduce staff turnover and unleash the true potential of your staff with our Survey tool. Uncover deep insight into what is holding your organisation back, with analysis that identifies opportunities to improve your business.

Skills & Training Needs Analysis

Automated assessments and record keeping, segment analysis and before/after comparison.

Supplier Assessment

Automatically send assessment questionnaires to suppliers, covering data collection and compliance assessment. SurveyOptic manages follow up and automatic recertification, and notification of changes and non-compliance.

Assessments, Diagnostics & Testing

Automated assessments, with the SurveyOptic rules-based or machine-learning scoring engine and automated reports, diagnostics and record keeping.

360 Degree Feedback

A 360 solution that is tailored to your specific needs and automatically takes care of managing the roll-out and reporting, with a central dashboard to show progress and results.

Customer Satisfaction

Measure the effectiveness of your delivery, improve customer retention and measure the benefits of your product or service. From NPS to full research and assessment.


Run a full consultation process on-line, gathering feedback and inputs from stakeholders, and giving them a voice. SurveyOptic the delivers reporting on decisions and actions, using report templates covering ‘you said, we did’ formats to communicate back to stakeholders at the end of the process.

Lead Generation

Generate fully qualified leads and gather market insight, while improving your brands reputation and visibility.

Market Research

Understand customer needs and perceptions, feature and purchasing preferences, and improve your product/market fit.

Compliance & Risk Assessments

Automated risk assessment and organisational risk register, for PIA, DPIA and other key assessments, complete with approvals management and automated review cycle.
SurveyOptic is an intuitive and easy to use platform for delivering questionnaires, assessments and polls for organisations involved in research, consultations, feedback and impact assessments. Because it is delivered as Software as a Service (SaaS), there is no need to install any software or set up any servers – that is all taken care of for you by SocialOptic. SurveyOptic offers automated, proactive follow-up, ensuring that you get the highest completion rates. It generates customisable, branded reports for you in real-time, providing the insight and analysis you need to support data-driven decision making. No more waiting for insights – you get them straight away.
Automated management and reminders
SurveyOptic project manages every survey for you, leading to a reliable, repeatable survey process, and ensuring that you always have consistently high completion rates.
Privacy by Design
SurveyOptic was designed with data protection and privacy in mind, from the start. It is ready for GDPR and will help you to get compliant and stay compliant, reducing the time and resources needed, while reducing risks.
Smoothly create and repeat large numbers of surveys
Insight and data gathering has never been so fast and straightforward! From one response a month, to a million responses an hour.
Think like your customers, think like your employees
Take the guesswork out of insight
Managed design
No struggling with question design or administration – our expertise and experience is on tap to ensure you get the best insights from your surveys.
Delegated survey creation
Non-technical users can easily create surveys from templates, or add pre-filled fields. Manage multiple levels of delegation, making it easy to roll out surveys, even in complex global organisations.
Analytics, exploration and analysis of results
Powerful customisable reporting, with benchmarking, scoring and diagnostics. You don’t have to wait to export your data, or risk it leaving the system, just to do your analysis.
Language and translation support
Accessible to your customers and staff worldwide, with full translation and localisation support.
Fully Branded
Trust and a consistency journey for your users, with a branded or white-labelled survey experience. 100% on brand: your logo, your font, your palette. No theme restrictions, and definitely no 3rd party advertising.
Real-time feedback
View results and reports updating automatically in real-time.
Pulse surveys and Panels
Automate repeated surveys, reducing the administrative burden. SurveyOptic manages the survey cycle for you, reminding users to complete responses, tracking completions and reporting on the results.
Embedded Polls for emails and apps
Easily include polls and questions in your email newsletters, web and mobile apps.

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